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Lifebuoy

Established in 1895 by the Lever Brothers, Lifebuoy has become a jewel in Unilever’s crown and a personal care brand trusted by families all over the world.

Our Vision

Lifebuoy’s social mission is simple: To educate people about the importance of handwashing for a healthier life and improved living standards. Proper handwashing techniques using soap, can reduce the incidence of diarrhoea and respiratory diseases in children by 48%* by preventing the spread of germs. Lifebuoy has been proven to reduce cases of sickness.*

Lifebuoy’s goal is to reach 1 billion people by 2020

In 2015 Lifebuoy was the first brand to be awarded campaign accreditation from the Royal Society for Public Health, in recognition of the efficacy of Lifebuoy’s product and behavioural change programme as a disease-prevention measure.

Globally, Lifebuoy’s ‘School of Five’ programme teaches school-children the healthy habit of handwashing with soap. Lifebuoy has reached 337 million people with handwashing and hygiene messages since the program’s inception.

*source: WHO

*Results based on a human volunteer study conducted in Mumbai with 2 000 families in 2007 and 2008 *Reduction in illnesses

Product Range

Lifebuoy is available in bar soap as well as handwash, and meets the needs of the whole family. Both the bar soap and handwash are available in the below variants:

  • Lifebuoy Total
  • Lifebuoy Care

Lifebuoy Tips for Healthy Hygiene Habits:

Remember to wash your hands at five key times throughout your day:

  1. Before you eat or prepare food
  2. After you eat
  3. Before you use the toilet
  4. After you use the toilet
  5. When you have a bath

Also wash your hands:

  • Before and after touching a cut or open wound
  • After using public transport
  • After sneezing, blowing your nose or coughing
  • After touching pets
  • After playing outside

How to wash your hands properly:

  1. Wet your hands under warm running water and apply Lifebuoy
  2. Rub your palms together
  3. Rub your finger and palms and spaces between them
  4. Rub your fingers and thumbs
  5. Rub your nails and palms
  6. Rub your thumbs in your palms
  7. Rub your fingers in your palms

Careline contact details

Argentina

Unilever Belgium N.V.
Humaniteitslaan/Boulevard de l’Humanité 292
1190 Brussel/Bruxelles
Belgium

T: +32 (0) 2 333 6666

Av. El Dorado No 69 B-45
7 Floor. Corporate Center building
Bogotá
Colombia

Foods
T: 018000 527517

Home & personal care
T: 018000 513130

Unilever Danmark A/S
Ørestads Boulevard 73
2300 København S

Unilever Caribe, S. A
Ave. Winston Churchill,
Torre Acrópolis, Piso 17
Santo Domingo, República Dominicana

Unilever France S.A.
20 rue des Deux Gares,
92842 Rueil Malmaison Cedex

Unilever Tea Kenya Limited

Kericho-Nakuru Road

P.O.Box 20 – 20200

Kericho, Kenya

Unilever (Malaysia)
Holdings SDN BHD
Level 33-35, Menara TM 
Jalan Pantai Baru
59200 Kuala Lumpur
PO BOX 11015 
50732 Kuala Lumpur
Malaysia  

Unilever N.V. Weena 455
PO Box 760 3000
DK Rotterdam
Netherlands

Martin Linges vei 25,

1364 Fornebu, Norge

Unilever Jeronimo Martins Lda.
Largo de Monterroio
Mascarenhas 1
1099-081 Lisboa
Portugal

Unilever de Puerto Rico
Professional Offices Park
997 San Roberto Street, Suite 7
San Juan, PR 0096

+17879934000
(787) 993-4000
www.unilever.tt

Unilever South Central Europe SA
Baneasa Business & Technology Park
42-44 Bucuresti-Ploiesti street
Building B
4th floor
District 1
013696 Bucharest
Romania

Unilever Vietnam
156 Nguyen Luong Bang Avenue
Tan Phu Ward, District 7
Ho Chi Minh City
Vietnam

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